Kung Fu Panda Ad at Urban Prankster

Published

on September 8, 2008

. Tags: advertisement, broken glass, hack.

This is either an awesome hack, or a very clever marketing campaign on the part of Dreamworks.

(sent in by Dan Berman.)

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1 DrAl
September 8, 2008 at 9:20 am

Or an act of vandalism
2 Søren Hugger Møller
September 8, 2008 at 11:12 am

But a pretty clever act of vandalism
3 Cahrehn
September 8, 2008 at 11:46 am

Gah! That is NOT a hack.
4 Kurt
September 8, 2008 at 11:59 am

Hopefully just a lucky coincidence, otherwise it would be vandalism.
5 Matthew Flaschen
September 10, 2008 at 2:23 am

I just hope the broken glass was there before the poster…
6 Troy
September 10, 2008 at 9:46 am

If this was vandalism, the shards of broken glass would be in the display case. This glass was piled up to suggest the panda did kick it out from his perspective. Somebody inserted the poster, then the glass was broken in the middle, and piled up carefully.

Probably a promo from the ground up, using Hollywood “Candy” glass. The shards and remaining display window are harmless so as to minimize liability.
7 windo
September 10, 2008 at 3:01 pm

if this was a clever promo, imagine the legal dept fighting against this the entire time. ugh!
8 bubu001
September 17, 2008 at 8:21 am

Hey Peoples!
This is a vandalism or cleaver marketing promo? In hungary is so much broken glass, but is it not marketing so much vandals.