As an eating disorders researcher, I’m not entirely sure what to make of the message on the Snickers bar… helpful or harmful? It raises public awareness, but it also seems to encourage purging after eating the candy bar.

Perhaps the latter interpretation is a factor of heightened sensitivity to those kinds of messages (we’re always on the lookout for inadvertently harmful statements in the media).

Regardless of the message, it’s still an amusing prank. It’s sad that the artist was punished for it (although I can see why the companies would want to discourage that kind of behavior). I guess they don’t have much of a sense of humor.