Tag Archive for 'anti-advertising'

Madrid Street Advertising Takeover

Public Ad Campaign strikes again with a new advertising takeover. This one took over 106 bus shelter ads in Madrid. Artists around the world were asked to submit text for the billboards. The above photo shows text I personally submitted. It translates to: “advertisement for a bad movie.” Check out all the other photos and artists here.

Here’s the project summary:

MaSAT (Madrid Street Advertising Takeover) is the second international street ad takeover project, and the third in a series of civil disobedience projects intent on changing our expectations of public behavior in our shared environments. For this SAT project we targeted Cemusa bus shelters in 4 heavily populated locations around Madrid. This time, at the request of our Madrid based collaborators, participants were asked to submit only text based works. This fantastic idea allowed us to open up the submission request process to a wide range of individuals including sociologist, teachers, lawyers, gallery owners and anyone with a concern for the curation and participation in public space. Each of the 106 individuals were asked to submit one sentiment they wished to see exhibited on the streets. The result is a variety of unique visions of public dialogue and a glimpse at the possibilities available when we open up our public environment in a truly public way.

Poster Boy – Gone Fishin

On February 21, 2009, an advertising firm handed Poster Boy a MoMA jacket and gave him free range of the MoMA branded Atlantic-Pacific subway station in New York. Turns out the firm wasn’t supposed to do that, and MoMA fired them. Whoops.

Check out Posterboy’s brand new book.

Via Keith Haskel

On Corporate Graffiti

We’ve covered the New York Street Advertising Takeover quite a few times on this site, but we wanted to share this new short documentary by Sarah Berman. It does a great job of telling the story of the project and the positive impact it had on our streets.

In related news, the first Toronto Street Advertising Takeover recently took place.

Re-branding McDonald’s

The Billboard Liberation Front have announced “a new advertising improvement campaign” targeting McDonald’s billboards. They’re calling the re-branding effort “I’m Sick Of It.” The first hacked billboard appeared at the corner of California and Hyde in San Francisco.

Looks like they are doing work for Phillip Morris as well:

via Laughing Squid

Nose Picker Ad Modification

Some German pranksters recently modified a bunch of street level advertisements in Berlin and Hamburg by adding some nose picking.

Super Hero Changing Station

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New York City has had a ton of phone booth art this fall. Lately it seems like you can’t go for a walk without seeing a great piece by an artist like Jordan Seiler. The above was done by Toronto’s Posterchild, who’s been hanging out in NYC quite a bit lately.

I love these unauthorized projects because they’re turning useless eyesores into art. There are certain city blocks in NY that have upwards of 10 public telephones. When is the last time anyone used a payphone? I understand their utility for those who can’t afford or happen to be without a cell phone, but really, do we need multiple phones on every corner? These structures are simply huts to cash in on advertising dollars, and they needlessly pollute the scenery of our streets.

Here’s a great NY Times article from 2007 that explains that pay phone advertising rakes in $62 million a year: As Billboards, Public Phones Always Work.

Also of note, you can see both Seiler and Posterchild, along with Jason Eppink and Specter, speak about their work on Friday, November 20 out in Astoria — details here.

Billboard Silhouette

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Spanish artist Sam3 specializes in creating massive silhouettes with stencils. This shadowy Sam3 creation appeared on a billboard in Murcia, Spain. (Where coincidentally an Mp3 Experiment will happen on Thursday–Improv Everywhere is holding experiments in 4 cities in Spain on the same day.)

via Vandalog

New Video of the NYSAT

We’ve already covered the Public Ad Campaign‘s New York Street Advertising Takeover a few times, but this new HD video by Keith Haskel is worth taking a look at, even if you’re already familiar with the project.

Calling Bullshit on Illegal Ads

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Here’s the deal: There’s a company called National Public Advertising Outdoor that puts up advertisements on sides of buildings and other public places in New York and other big cities. The ads they put up are illegal. They do not have a permit. They city is not getting paid. Instead, they pay the landlords of the buildings they use. Citizens are forced to look at advertising all over NYC because this company has illegally plastered their ads all over town. For whatever reason, the city looks the other way and rarely cracks down on them.

This spring, Jordan from The Public Ad Campaign blog organized a massive grassroots retaliation against the illegal billboards. See our coverage here and here. In short, an army of artists whitewashed 120 different illegal billboards and replaced them with art. NPA Outdoor was furious and sent out teams to put their ads back up in a matter of hours. A few artists even got arrested after being caught in the act by police.

Since the takeover, NPA Outdoor has added a new notice to all of their billboard sites. As you can see in the photo above, it reads, “Coming soon to this location: a chance to win these posters and other prizes inside.” They are trying to find a loophole in their bullshit illegal business. It’s illegal for a landlord to put an advertisement on the side of his building, but it’s not illegal to put up a sign advertising products that are for sale inside. So by putting up this bullshit notice that claims you can win the posters inside the store, NPA is trying to get around the law. They’re smart to add the phrase “coming soon,” because if you go in ANY of the stores that have this notice, you’ll find that there are no posters. It’s all bullshit. I’ve personally asked people in a half-dozen stores for more information on “winning” the posters and every clerk has looked at me like I was an idiot. They had no idea what I was talking about, because there is no drawing for posters. It’s bullshit.

Recently Posterchild and Jason Eppink set out to call NPA Outdoor on their bullshit. The duo replaced NPA’s notice with one of their own.

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npa3

Why won’t the city crack down on New York’s true graffiti problem?

New York Street Advertising Takeover Videos

Tons of documentation is coming in from last month’s incredible New York Street Advertising Takeover, where hoards of artists and every day people came together to reclaim the streets by covering over 120 of New York’s illegal billboards with art. The project was organized by the Public Ad Campaign. Check out these three videos from the project:


via Rocketboom


video by Jason Eppink; art by Posterchild and I AM


via Barbara Celis